Greetings from Austin, Texas. I'm Liz, a creative leader with 16 years of experience building brands through advertising, design, and storytelling. I specialize in leading multidisciplinary design teams, pitching campaign concepts, directing integrated brand initiatives and experiences, and creating custom typography for film and television.
Most recently, I've led visual design and typographic systems for Microsoft Copilot and T-Mobile campaigns at Panay Films, creating cohesive identities across digital, social, web, and out-of-home experiences. Prior to that, I served as Design Director at CooperSurgical, leading global brand initiatives and product marketing during one of the most exciting chapters of my life—welcoming my twin boys.
My work spans more than 20 global brands, including Apple, Bank of America, Coca-Cola, CooperSurgical, ESPN, FX, Google, Heineken, Microsoft, SpaceX, T-Mobile, TNT, and Wilson. Throughout my career, I've partnered with leading agencies including 72andSunny, Chiat Day, Native Foreign, Prologue, Elastic, and Saatchi & Saatchi to bring ambitious ideas to life.
Beyond traditional design, I'm proficient in generative AI workflows, creative direction, typography, illustration, and building scalable design systems that connect brands across every touchpoint.
lizmargiottadesign@gmail.com